Day 5: Blog Branding — Colours, Fonts & Logos

Matthew Edward
4 min readDec 11, 2020

Probably one of my favourite parts of the process. I have branded multiple websites at this point and this should be a fairly quick step…

…haha think again! I like to REALLY dig in and try to make it as unique and aesthetically pleasing as possible.

In a world where we have very few seconds to capture the readers attention, consistent branding and design are now the expectation, not the exception.

Branding Checklist

  1. Select 3 typefaces(fonts). Headings & Titles…

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Matthew Edward

Current journey: 100 days documenting a niche site build in public. A progress log. PLOG?